Masters Thesis

MEITE Innovation Showcase - Chapel Hill, NC, July 2024

This ePublication embarks on an in-depth exploration of the K-12 education technology (edtech) evaluation sector, a critical yet under examined facet of the educational landscape. Amidst the rapid growth of edtech tools, educators face the daunting task of discerning which technologies genuinely enhance student learning. This challenge, combined with an oversaturated market, makes the role of edtech evaluation companies, such as LearnPlatform and Edtech Impact, increasingly vital. These entities are dedicated to thoroughly evaluating the effectiveness of educational technologies, providing educators with data-driven insights to inform their choices. This report will dive into the origins and evolution of the edtech evaluation industry, highlighting key trends and forecasting future developments. This research will offer strategic recommendations designed to strengthen market presence and drive the advancement of effective edtech evaluation practices, ultimately contributing to the enhancement of K-12 education through informed technological integration.